Writing Winning Research is a fun, step-by-step guide to conducting great research and presenting it in the most effective way possible. Leading researcher and lecturer Dr. Ina von Ber introduces the reader to focusing techniques and research methods that will improve any master’s thesis, final project or doctoral dissertation. Teaching statistics the “easy and fun” way via practical examples and cases, Dr. von Ber’s supportive voice guides readers through selecting great topics, focusing their research, and organizing a writing plan. The reader will learn how to:
- • Focus on the topic
- • Conduct qualitative vs. quantitative research
- • Design specific research models
- • Understand tnonparametric vs. parametric tests
- • Validate data
- • Produce outstanding results!
Writing Winning Research is perfect for students, budding researchers, and learners of all kinds who want to improve their research, avoid a nervous breakdown, and ace their research project!
Testimonials
I was your student in the leadership class in the Winter quarter. I’m at the conclusion of my formal courses and I begin the comprehensive exam sequence in October. I couldn’t let this quarter come to a close without acknowledging how much use I’ve gotten out of your book, Writing Winning Research. Particularly this last quarter, I’ve found your book essential as a reference source for Research Methods. It’s proof that good things come in small packages."
David L.
Doctoral student
About the author:
Dr. von Ber is a distinguished leadership and management consultant, clinical psychologist and lecturer. She has taught and conducted research domestically and internationally at leading universities. Dr. von Ber attended, amongst others, the Sorbonne, Oxford, McGill and Harvard University.
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